2023-2024 Presidential Cycle | Priorities USA
The 2023 Mobilization Program at Priorities USA was a collaboration with our partner, Commonwealth Communications.
The purpose was to drive voter mobilization among AAPI, Black, Latino, and young voters in Pennsylvania for statewide and county races.
My role in this program was developing an original visual brand to fit our paid media program and strategy. After creating a mood board and brand guide I created a number of paid assets that were eventually placed on different platforms to turn out voters.
The 2023 Mobilization Program at Priorities USA was a collaboration with our partner, Commonwealth Communications.
The purpose was to drive voter mobilization among AAPI, Black, Latino, and young voters in Pennsylvania for statewide and county races.
My role in this program was developing an original visual brand to fit our paid media program and strategy. After creating a mood board and brand guide I created a number of paid assets that were eventually placed on different platforms to turn out voters.